Impossible Things is new software that uses artificial intelligence to determine the subject of an image and do complex adjustments automatically. The best parts about the software are that it’s incredibly easy to use and it works inside of Lightroom. The downside is that you have to pay for every image you run through the software.
Impossible Things is not for every type of photographer. It basically can make the same adjustments a person can make in 10 to 30 seconds, automatically. If you have to edit a single shot, it would literally take you more time to open the application than it would for you to make the adjustments yourself. But, if you have hundreds or thousands of photographs to edit (like wedding and event photographers have to deal with) Impossible things might be perfect for you.
Let’s say it takes you 15 seconds to edit an image and you have 1,000 images to go through. That works out to over four hours. Impossible Things can do it for you for $.06/image ($60). Would you pay $60 to have four hours of your life back? The answer for most event photographers is yes.
As you can see in the video above, the software is simple, fast, and much better than Lightroom’s automatic options. That being said, it’s still not perfect and will require one more manual pass before delivery. For this reason, photographers shooting only a few events a month may prefer to continue to do everything manually, but photographers shooting multiple events per week will probably see more value in the extra time savings.
I’m excited to see how Impossible Things and other AI-based software improve in the coming months. In the very near future, software like this will do a better job than a human, and when that happens, we are in trouble.
Lee Morris is a professional photographer based in Charleston SC, and is the co-owner of Fstoppers.com